Lewis Perdue
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Mountain Biking Above Lake Tahoe (1200x1600 - 554K)

RESUME:

  • Pocketpass (now SVC Financial; OTCBB: SVCX), Co-Founder, CEO, CTO, Investor, board member (September, 1999 - August 2003)

    Perdue was the founder of Pocketpass and served in various capacities including Chairman CEO, and Chief Technology Officer (CTO). Perdue was the architect of the Pocketpass transaction and phone card system, drove the vision for a series of strategic partnerships that made it the premier "brick-to-click" payment system. He also conceived and designed Tibanna, the world's only integrated Digital Rights Management and micropayment system which allows autonomous, standalone digital goods to be protected and sold by any method.

  • Internet Technology, Business and Finance Journalist, October 1997 - July 2001, Wall Street Journal Online, Inc. Magazine, Interactive Week, Barron's, CBS Marketwatch, TheStreet.Com, PC World, DigitalAge, MicroTimes, TechWeek.

  • IdeaWorx, Principal, August 1997 - present

    Extensive entrepreneurial, business and World Wide Web operations management and software design experience. A recognized expert in marketing, the media and entertainment. In addition to consulting for a wide range of Internet e-commerce companies, IdeaWorx owns a number of book and premium content web sites of its own.

  • SmartWired, Inc., Founder, Chairman & CEO, (February 1996 - July 1997)

    SmartWired was an integrated print and Web information company serving wine consumers and the wine trade. It continues in business as Winebusiness.Com

  • Wine Business Publications, Founder, Publisher, (February 1991- February 1996).

    Wine Business Publications was incorporated into SmartWired in February, 1996. Launched two publications (Wine Business Insider, 1991; Wine Business Monthly, 1994)

  • Renaissance Communications, Founder (1986 - 1990)

    Renaissance was a marketing and communications consulting firm specializing in telecommunications technology companies ranging from NEC to start-up and early stage companies such as Kalpana (now part of Cisco) and LynuxWorks.

  • Manning, Selvage & Lee, Managing Director (1985-1986)

    Managed the Silicon Valley, Northern California and Pacific Northwest region for this large multinational communications consulting firm.

    JOURNALISM AND WRITING EXPERIENCE

    BUSINESS JOURNALISM: Articles in Forbes ASAP, Barron's, Wall Street Journal Online, CBS Marketwatch, TheStreet.Com, California Business, California Magazine, LA Magazine, LA Times. Awarded Los Angeles Press Club Award for business journalism. Frequently Interviewed on CNBC, CNN Business. Founded Wine Business Publications, the largest circulation trade journals for the North American wine industry.

    INVESTIGATIVE JOURNALISM: Articles published in The Washington Post, The Boston Globe, Washington Monthly, The Nation, Jack Anderson's column. Author: Washington Connection (non-fiction book on KoreaGate based on shredded documents).

    COLUMBIA JOURNALISM REVIEW: Laurel for exposing unlicensed and illegal gun sales on eBay in my January 22, 1999 column in TheStreet.Com. As a result, eBay prohibited sales of guns.

    TECHNOLOGY WRITING: Author: Supercharging Your PC and The High Technology Editorial Guide and Stylebook. Contributor to: PC World, InfoWorld, Publish!, TechWeek, DigitalAge, Dr. Dobb's Journal, Embedded Systems Journal; columnist for Computer Currents; editor of PC Management Letter.

    SCIENCE WRITING: Author of The French Paradox & Beyond, the best-selling book on alcohol and health; Clarion Award winner for investigative article (New West/California Magazine) on previously unknown health hazards of coal-fired electrical generating plants. .

    DAILY JOURNALISM: Washington bureau correspondent (covering the White House and Congress), Dow Jones/Ottaway Newspapers, States News Service and for the Winston-Salem (N.C.) Sentinel; reporter, Elmira (N.Y.) Star-Gazette, Ithaca (N.Y.) Journal; weekly columnist, Gannett News Service; Editorial page editor, Santa Monica Evening Outlook (nominated for a Pulitzer Prize for editorial writing).

    JOURNALISM TEACHING: Lecturer, University of California at Los Angeles; Advisor to The UCLA Daily Bruin (student newspaper); instructor, Cornell University.

    TRAVEL/FOOD/WINE WRITING: Former CEO of and regular contributor to Smart Wine Magazine; author of The VINOfile, a syndicated consumer wine column.

    Author of travel/dining guidebook, The Country Inns of Maryland, Virginia and West Virginia; contributor to Travel & Leisure, Travel/Holiday, Los Angeles Magazine, Washingtonian Magazine, Country Gentleman.

    FICTION WRITING: Author of the following novels:

    • Perfect Killer
    • Daughter of God
    • Zaibatsu
    • SlateWiper
    • The Linz Testament
    • The DaVinci Legacy
    • The Telsa Bequest
    • The Delphi Betrayal
    • Queens Gate Reckoning
    • The Trinity Implosion
    • .357 Vigilant Series (three books, co-authored with Lee Goldberg and writing as Ian Ludlow).
    The Delphi Betrayal and Queens Gate Reckoning were paperback bestsellers. Screenplay author of .357 Vigilante (written for New World Pictures) and The Delphi Betrayal.

    NON-FICTION BOOKS: Author of the following non-fiction books:

    • EroticaBiz: How Sex Shaped the Internet
    • The Wrath of Grapes
    • The French Paradox and Beyond
    • High-Technology Editorial Stylebook
    • Supercharging Your PC
    • The Country Inns of Maryland, Virginia and West Virginia
    • The Washington Connection


    Summary Of Previous Experience

    In addition to the above, I have:

    • Served on the faculties at UCLA and Cornell University.
    • Founded Wines West, a wine importer/wholesaler/distributor.
    • Served as a top aide to a U.S. Senator and a state governor.
    • Served as a Washington (D.C.) newspaper correspondent covering the White House and Congress (Ottaway/Dow-Jones, States News Service).
    • Served as a daily newspaper reporter (two Gannett Newspapers).
    • Written a nationally syndicated (Gannett) column.

    Education

      • B.S. (with distinction) Cornell University, 1972
      • A.S. (Summa cum laude), Corning Community College 1970.


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    IdeaWorx
    462 West Napa Street, Suite 201
    Sonoma, CA 95476
    (707) 939-6655 Fax: (707) 938-2755
    Email: lperdue@ideaworx.com